FRAGRANCE WITH A PERSONAL VERSE

Some stories are written in ink.
Ours is written in scent.

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Urban Ganges began as a quiet idea in the heart of Rochak Agarwal—a poet, literary soul, and the author of the widely acclaimed poetry collection Beneath the Words. His life had always revolved around words: reviewing poetry books, understanding the weight of silence, and learning how the subtlest expression can echo the loudest emotions.

But over time, Rochak found something just as poetic as the written word: fragrance.

What started as a love for the lyrical soon transformed into a vision—to create a brand where scent tells a story, where each reed diffuser is a verse, and every note is a feeling you didn’t know how to say.

Thus, Urban Ganges was born.

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Where Fragrance Meets Poetry

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Like the river we’re named after—the sacred Ganges—our brand flows with meaning, peace, and timelessness. Each diffuser is hand-poured and infused with a purpose: not just to freshen the air, but to move the heart.

We are proud to have touched thousands of lives, with over 5,000 units of our bestselling Sandalwood and Lavender reed diffusers sold across the USA. These aren’t just fragrances—they are our most loved stanzas, brought to life.

But our soul lies in custom poetry diffusers—scented gifts that come with personalized poems or thoughtful verses inside. Whether it’s a birthday, wedding, literary gift, or a simple moment of self-reflection, Urban Ganges allows you to speak through scent when words are too few or too fragile.

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More Than a Product. A Feeling. A Message. A Moment.

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Every bottle we create carries a whisper. A story. A verse.

We blend scents the way a poet crafts stanzas—with intention, rhythm, and emotion. Whether it's the grounding warmth of sandalwood, the serenity of lavender, or a scent designed just for your event, we approach each with artistry.

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Urban Ganges is not about mass production.
It is about meaningful creation.

Because poetry doesn’t always live in books.
Sometimes, it lives in air, in memories, in spaces.
And sometimes, it lives inside a bottle—waiting to be released.

Welcome to Urban Ganges.
Where scent becomes your silent verse.

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Beneath The Words ( A Book of Thoughtful Reviews ) by Rochak Agarwal

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Beneath The Words

Publisher : Cyberwit.net

Author : Rochak Agarwal

Language : English

ISBN : 978-8182538184

Year : 2021​

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Amazon: https://www.amazon.com/Beneath-Words-Rochak-Agarwal/dp/8182538181